Arbr was founded in 2013 by Robert Barr with a vision to design and produce a 160mm travel bike that would push the boundaries of performance design. The project was underpinned by an unwavering belief that class-redefining dynamics could be achieved by combining critical design features with cutting-edge carbon fibre materials and manufacturing techniques.
An Engineer and Designer Rob has a background that covers over 13 years of suspension design in Formula 1 as well as projects for MotoGP and World Superbikes and Hypercars.
"As a company we are also the customer. We ride our bikes and we demand the most reliable high-performing products."
As the project evolved, a collaborative team was assembled, fusing expertise from friends and industry-leading contacts. Each of them drawn to the project through a life-long passion for cycling along with the opportunity to develop and launch a next-generation product from scratch. Our journey has been a chance to think differently and collaborate with a diverse group that collectively hold similar ideals and vision.
"Over 25 years combined F1 experience."
Rob heads up the Operational and Engineering activities. Manufacturing and Quality is the responsibility of Jason Thompson whose professional background covers composite manufacturing for Aerospace, Automotive and a multitude of Motorsport categories, which include Formula 1, Indycar, Le Mans and GT cars. The expertise that Jason holds is a key differentiator when it comes to the manufacturing and component quality we are able to offer with each of our frames.